I would argue that people don't love themselves, never, not really, how can you, except if your delusional - unless, of course, you can find it in yourself to love others. I contend that you won't ever truly love yourself unless you stop a moment and try to find a way to understand other people from their own perspective. Face facts, we all want to mold everyone else in our own image. We're all selfish, come on, it's true, even Mother Theresa was.
Have you not ever heard things like this?:- [i:138e1fu1]"Behave how I think (as inspired by God) you should behave! Think rightly. Yes, I'll tell you what's right, yeah, too right (as inspired by God)"[/i:138e1fu1] - surely you've heard it all, from pulpit, podium and politburo!!
Love, unfortunately, can't be [i:138e1fu1]applied[/i:138e1fu1], it can only be [i:138e1fu1]found[/i:138e1fu1]; sometimes when you've stopped looking, sometimes in the most unexpected situations. Not only can it not be [i:138e1fu1]applied[/i:138e1fu1], it can't be [i:138e1fu1]kept in a bottle[/i:138e1fu1], Tin; it's not some commodity you can purchase or sell. Don't go looking to find it in the first place, I'd say, just try to listen to other people (religious or not), truly listen without judging, and don't fall into the trap of seeing others as a canvas to paint religious imagery on, see them instead as people to listen to and learn from, no matter who or what they are.
For the record, I've read the Gospels a few times and Jesus is a hero of mine. I don't think he would have any problem with anything I've said above. Good bloke, I reckon, that Jesus. Shame you Christians hijacked his memory somewhat! I blame Paul mostly, though he wasn't all bad neither. I can feel some empathy for him. Very human he was, just like you and me, though not perfect, no way - and he'd tell you that if you asked, I'm sure.